# We optimized everything on our Google profile, yet we're still invisible for our core service in Leipzig | Illia BizTech > A business in Leipzig with a well-maintained profile, good reviews and current photos is barely visible for its own core service, while a secondary service ranks decently. Source: https://illia-biztech.de/en/forum/wir-haben-alles-am-google-profil-optimiert-tauchen-aber-fur-unsere-kernleistung-in-leipzig-trotzdem-nicht-auf 1. [Home](/en) 2. [Forum](/en/forum) 3. We optimized everything on our Google profile, yet we're still invisible for our core service in Leipzig # We optimized everything on our Google profile, yet we're still invisible for our core service in Leipzig A business in Leipzig with a well-maintained profile, good reviews and current photos is barely visible for its own core service, while a secondary service ranks decently. * ##### Asked by BrightCompass350 * ##### Asked on September 7, 2026 Over the past few months we've put a lot of time into our Google profile in Leipzig, current photos, regular replies to every review, a fully filled-out profile. Even so, we're barely visible for our actual core service, while a secondary service we only offer occasionally is surprisingly well placed. What could be causing that, if the profile itself is supposedly in good shape? #### Answers ![Portrait of Illia Belichenko, technical specialist at Illia BizTech](/_ipx/f_webp,q_75/https://cms.illia-biztech.de/uploads/small_Illia_Belichenko_author_81f88864f0.png) ##### Illia Belichenko ✓ Accepted answer September 7, 2026 The likely overlooked spot is the profile's primary category, that's what actually carries the weight here, ahead of the reviews or photos. That category decides in advance which searches a profile is even eligible for, before Google factors in distance or prominence at all. Real accounts confirm that a too-broad, too-narrow or simply wrong primary category can make an otherwise flawlessly maintained profile practically invisible for its actual core service, while a secondary service that happens to fit the chosen category better ranks well instead. Changing the primary category isn't a risk-free click, either. Several independent reports describe that exact change triggering a fresh verification request, and in one documented case it led to a temporary account suspension. That argues for a deliberate, one-time check of the category instead of experimenting by switching it back and forth. With many businesses in a city like Leipzig competing within the same trade, category precision genuinely decides which search segment a profile even plays in, while in a smaller place with only one provider of that trade, the same difference barely registers. Businesses in Leipzig unsure about this category choice can get it checked by [Illia BizTech](https://illia-biztech.de/en) before any further work goes into photos or reviews. ##### #### [Google's AI is attributing a competitor's reviews to us, a customer in Dresden noticed](/en/forum/google-ki-schreibt-uns-bewertungen-eines-konkurrenten-zu-ein-kunde-in-dresden-hat-es-bemerkt) September 7, 2026 [](/en/forum/google-ki-schreibt-uns-bewertungen-eines-konkurrenten-zu-ein-kunde-in-dresden-hat-es-bemerkt) #### [For Google Local Services Ads, our whole team in Leipzig has to pass a background check, is that normal?](/en/forum/fur-google-local-services-ads-soll-unser-ganzes-team-in-leipzig-einen-hintergrundcheck-durchlaufen-ist-das-normal) September 7, 2026 [](/en/forum/fur-google-local-services-ads-soll-unser-ganzes-team-in-leipzig-einen-hintergrundcheck-durchlaufen-ist-das-normal) #### [Our roofing business in Ingolstadt can no longer dispute a bad lead from Local Services Ads, where did the button go?](/en/forum/unser-dachdeckerbetrieb-in-ingolstadt-kann-einen-schlechten-lead-aus-local-services-ads-nicht-mehr-anfechten-wo-ist-der-button-hin) September 7, 2026 [](/en/forum/unser-dachdeckerbetrieb-in-ingolstadt-kann-einen-schlechten-lead-aus-local-services-ads-nicht-mehr-anfechten-wo-ist-der-button-hin) #### [An AI answer about our dental practice in Dresden names a completely different dentist as the owner](/en/forum/eine-ki-antwort-uber-unsere-zahnarztpraxis-in-dresden-nennt-einen-vollig-anderen-zahnarzt-als-inhaber) September 7, 2026 [](/en/forum/eine-ki-antwort-uber-unsere-zahnarztpraxis-in-dresden-nennt-einen-vollig-anderen-zahnarzt-als-inhaber) #### [The AI answer confuses us with three other property managers around Dresden, one of which no longer exists](/en/forum/die-ki-antwort-vermischt-uns-mit-drei-anderen-hausverwaltungen-in-und-um-dresden-eine-davon-existiert-gar-nicht-mehr) September 7, 2026 [](/en/forum/die-ki-antwort-vermischt-uns-mit-drei-anderen-hausverwaltungen-in-und-um-dresden-eine-davon-existiert-gar-nicht-mehr) **Share** **Topics** * Google Business Profile * category